All Topics

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    The top 10 Twitter ad campaigns of the year

    WF- Enzo in Social Networks

    Twitter shared a report of the top 10 ad campaigns that ran on the platform this year, and is neatly laid out in an infographic below.

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    10 social media trends for your 2021 strategy

    WF- Enzo in Social Networks

    2020 is almost over, which means it's time to start strategising for 2021. And here are possible social media trends next year, neatly laid out in an infographic from Oberlo. ... [read more]

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    What is the website to receive payments of digital products?

    nikaway in Internet Marketing

    I need to know websites (gateways) to receive payments of the sell of my digital products in subscription monthly website. I want alternatives like PayPal. I am from Brazil and ... [read more]

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    Picking the best email marketing service for SMBs

    WF- Enzo in Email Marketing

    Email marketing still remains a key tool for businesses to connect to customers. Its inherent advantage -- specificity, gives customers control over email communication preferences. And this infographic from WPBeginner ... [read more]

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    Reddit reports 52 million daily active users

    WF- Enzo in Social Networks

    An article from Wall Street Journal reports that Reddit averaged 52 million daily active users in October 2020, or a 44% YoY increase in active engagement. This is also the ... [read more]

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    SamCart Cookie

    I am trying my first affiliate marketing campaign using MS Ads (Bing). The product uses Samcart and I am a little nervous. When the affiliate link is clicked I see ... [read more]

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    Here are the top videos and creators on YouTube this year

    WF- Enzo in Social Networks

    YouTube published its annual list of the top videos and creators for the year. Let's start with the top videos: Netflix Is A Joke - 8:46, Dave Chappelle Mark ... [read more]

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    It's that time of year again for Spotify Wrapped

    WF- Enzo in Internet Marketing

    Spotify's annual Wrapped feature summarised your listening habits for the year. This year, they designed Wrapped in a stories-style format. Wrapped, just like the previous years, is a microcosm of ... [read more]

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    How to interpret the result of AB test with worse bounce but with better pages/session and duration?

    adamovic in Growth Hacking

    We are running many AB tests. Sometimes, we get results that some metrics are better but some metrics are worse. We are obviously interested in 3 metrics: bounce, pages/session and ... [read more]

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    Facebook is Partnering with Better Business Bureau so Online Shoppers Can Avoid Scams

    A new article on Social Media Today reports on a new partnership between social media platform, Facebook, and the Better Business Bureau. Facebook is getting more and more involved with ... [read more]

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    Marketing Land Takes a peek into PPC Routines During Cyber Five Week

    Marketing Land reports on what paid search and social media marketers can expect this week. "Most of our retailers have pulled promotions forward to help with constraints on distribution centers, ... [read more]

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    Instagram is Allowing Advertisers to Create Posts with User Accounts

    Search Engine Journal reports that Instagram just made changes to branded ads on the platform, allowing advertisers to access user accounts and place organic-looking post-style ads on their sponsored users' ... [read more]

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    A Comprehensive Guide to Impression Shares from Hubspot

    A new article on HubSpot says that online advertising is currently booming. However, whenever you launch a digital campaign, you need to measure what's happening out there. Monitoring your impression ... [read more]

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    Instagram Has Begun Testing a new FAQ Option for Direct Interactions with Business Accounts

    Social Media Today reports that Instagram has started testing a new FAQ option for direct interactions with Business Accounts. The platform is trying out the new FAQ option via business ... [read more]

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    Six Expert Tips for Winning in Competitive & Costly PPC Environments

    A new article on Search Engine Journal reports that getting results in high-cost verticals means a unique approach. The author offers six tips for success in high cost-per-click situations. Operating ... [read more]

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    Is your transformation strategy even a strategy?

    A new article on Marketing Land asks whether your supposed transformation strategy is actually a proper strategy in reality. Business strategy usually gets created by senior executives, then passed down ... [read more]

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    Why It's High Time We Retired Black, White, and Gray Hats in SEO

    WarriorForum.com in SEO

    A new article on Search Engine Journal says that it's high time to ditch white, gray, and black hats when it comes to SEO terminology. The author says that experienced ... [read more]

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    TikTok Just Launched its Holiday Playbook for Small Businesses

    A new article on Social Media Today asks whether or not TikTok has made it onto your marketing plan yet, and predicts the social platform is set to become the ... [read more]

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    Mark Zuckerberg Hadn't Sold A Single Facebook Share In 2020 -- Until Just Now

    A new article on Forbes reports that Mark Zuckerberg hadn't sold a single share in Facebook this year - until November. The article says that his share-selling is usually carried ... [read more]

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    How You Can Predict and Analyze Your Customers' Buying Patterns

    According to HubSpot, we should all be doing more to to analyze our customers' buying patterns. The author says buyers don't think like us marketers, but they also don't like ... [read more]

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    The repurposing of an internal digital ad solution for client use

    Marketing Land reveals that forced innovation has resulted in the invention of a whole new process, products, and platforms. Digital Remedy recently launched its AdReady+ platform, targeted at independent marketing ... [read more]

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    What Google's Quality Rater Guidelines Tell Us About User Experience

    A new article on Search Engine Journal reports that Google's Quality Rater Guidelines are a mine of information just waiting to be dug up. Quality Rater Guidelines can serve as ... [read more]

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    Twitter to bring back Account Verifications

    A new article on Search Engine Journal reports that, after abolishing the scheme, Twitter now plans to bring back account verification on the platform. After three years, it's back. The ... [read more]

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    Microsoft Ads Landing Page Problem

    thefsboking in PPC/SEM

    I have setup an ad campaign with MS ads. My ads are not being served and I have been told by support it is due to not enough information on ... [read more]

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    Facebook Ads Problem

    Nicky Tamplin in eCommerce

    Hi guys im hoping someone can help me see the wood for the trees here. Im using facebook ads to primarily sell items from my online store at the moment ... [read more]

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    The most popular Thanksgiving food, according to Instagram and Google

    WF- Enzo in Social Networks

    It's almost Thanksgiving, which means it's time to bring out the turkey. Anyway, let's start with Google. The search engine giant shared a map of the most popular Thanksgiving side ... [read more]

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    YouTube tests automated video chapters

    WF- Enzo in Social Networks

    The eponymous video platform is experimenting with a new feature which will see chapters automatically inserted into selected videos, and will use machine learning to identify chapters within the clip. ... [read more]

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    Psychographic research techniques

    Stephen Floyd in Copy Writing

    I'm compiling customer psychographics for a client and I'm curious how other copywriters approach this task. I started with mining information from online reviews for both my client and their ... [read more]

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    Instagram trends in 2021

    WF- Enzo in Social Networks

    Instagram is set to have a bigger year in 2021 after launching Reels and in-app shopping experiences this year. Of course, expect an even tougher competition from TikTok as the ... [read more]

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    2020 stats and trends for eCommerce

    WF- Enzo in eCommerce

    2020 saw the sudden rise in eCommerce, no thanks to the pandemic which accelerated the shift away from physical stores, and the rise of more digital stores. Which is why ... [read more]

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    Launching Website on the DW

    dsuitor in Internet Marketing

    Launching Website on the DWeb just looking for advice ( im very experienced with SEO,SEM and well getting traffic ) But the deep web is new - hosting on it ... [read more]

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    Facebook offers brands useful ad copy and E-commerce tips ahead of the festive season

    A new article Social Media Today reports that Facebook has revealed a range of useful tips to help brands maximize sales during the Christmas period. These tips arrive at the ... [read more]

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    Google Web Stories Plugin Receives First Major Update

    A new article on Search Engine Journal reports that the Google Web Stories plugin for WordPress has been updated for the first time, adding three handy features. GIFs Courtesy of ... [read more]

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    Instagram adds new features to keep up with TikTok

    A new article on Forbes reports that Instagram is releasing a range of new updates in a bid to outshine rival app TikTok. The major change in this update is ... [read more]

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    Data-driven marketing tips

    A new article on HubSpot reports on data-driven marketing tips from Monday.com, and the effectiveness of data-driven marketing. https://blog.hubspot.com/hubfs/marke...nalytics-2.jpg Data is an effective marketing tool used for a variety of ... [read more]

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    How Covid-19 has transformed email marketing

    A new article on Marketing Land reports on the state of email marketing in the midst of a global pandemic. The outbreak of the Covid-19 pandemic has changed all aspects ... [read more]

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    Instagram adds a new feature giving users more control over how their data gets used for ads

    A new article on Social Media Today reveals a new setting is available to users giving them a choice to allow Instagram permission to use data sourced from third-party platforms, ... [read more]

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    How to Use Facebook Groups For Marketing

    Search Engine Journal says businesses can maximize their marketing efforts by getting involved with branded Facebook groups and offers advice on doing so. The author says that with Facebook's organic ... [read more]

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    Steps marketers should take now in advance of California's CPRA

    Marketing Land reports that even though California Privacy Rights and Enforcement Act doesn't take effect for a couple more years, you should begin preparing for it to happen. In case ... [read more]

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    Googlebot Now Crawling With HTTP/2 Protocol

    A new article on Marketing Land reports that Googlebot is now crawling with HTTP/2 protocol where it's available. This change begins this month, and Google Developer pages just got updated ... [read more]

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    Now You See it, Now You Don't: Facebook's New 'Vanish Mode' - Disappearing Messages in Messenger

    Social Media Today says that Messenger just introduced a vanishing mode for messages on the platform. Snapchat has been around since 2012, so this development seems a little late. However, ... [read more]

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    How your website Could Be Prone to ADA Accessibility Lawsuits

    Marketing Land reports that the majority of lawsuits about compliance with the Americans with Disability Act get aimed at smaller and medium operation businesses. ADA means website accessibility has become ... [read more]

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    The Ways Universal SERPs Change and How You Can Stay on Top

    A new article on Search Engine Journal says that with SERPS constantly evolving, you need to keep up with the changes when it comes to how you do SEO. The ... [read more]

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    Find Out About the 10/20/30 Rule of PowerPoint

    A new article on Hubspot discusses the Powerpoint 10/20/30 method and examines how to make presentations according to the rule that remain informative as well as aesthetically pleasing. What precisely ... [read more]

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    New Study About TikTok Promotions and Ad Campaigns

    A new article on Social Media Today reports that TikTok is only going to get more useful for marketers now that it looks set to remain available in the US. ... [read more]

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    Should I submit my Sitemap to Yandex?

    kurosaki4d in SEO

    Hello, I have a website in English that i submitted on Google Search Console and Bing, but I'm hesitant when it comes to Yandex. A lot of spam and hacking ... [read more]

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    Facebook launching legal action against Instagram clone sites

    WF- Enzo in Social Networks

    Facebook is a launching legal action against a software dev in Istanbul who has been running a range of Instagram 'viewer' sites. These sites essentially scrape user data from Instagram, ... [read more]

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    YouTube to start inserting ads into non-monetised content, and more

    WF- Enzo in Internet Marketing

    YouTube creators won't like this, as YouTube just announced an update to its Terms of Service which notably includes a new provision enabling the video platform to insert ads into ... [read more]

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    What Tools Do U Recommend To Build Funnels Besides Clickfunnels

    What Tools Do U Recommend To Build Funnels With OTO, multiple Upsells , Downsells link removed by moderator Is it free to setup funnels on jvzoo what other platforms should ... [read more]

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    A quick guide to WhatsApp for business

    WarriorForum.com in Learn

    WhatsApp is the most popular messaging app in the world with over 2 billion active users, and while it's an afterthought for brands and businesses, you have that 2 billion ... [read more]

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    Best times to post on Instagram during the holidays, per region

    WarriorForum.com in Learn

    There's no singular best time to post on Instagram. It will always be based on a range of factors, and post times are likely unique to your audience. But you ... [read more]

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    Colour trend predictions for 2021 - according to Shutterstock

    WarriorForum.com in Learn

    Just like last year, Shutterstock released its annual listing of colour trends for 2021. This annual listing aims to predict key visual shifts for the upcoming year based on usage ... [read more]

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    Tool to regularly monitor social media pages for competitor intelligence

    spoonyvoid in Social Networks

    Hi all, I'm interested in conducting regular competitor intelligence for my company so I'm looking for a tool or piece of software that'll allow me to monitor public accounts on ... [read more]

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    Microsoft released Clarity to general availability

    WF- Enzo in SEO

    Microsoft announced that Clarity, an analytics product to "help website managers improve their website experiences by better understanding site visitor behaviour", is now out of beta testing. Clarity was initially ... [read more]

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    Here is a list of LinkedIn's most influential users

    WF- Enzo in Social Networks

    LinkedIn just published its annual Top Voices listing which summarises members that generated the highest post engagement and interaction on the platform all throughout the year. For those in the ... [read more]

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    Twitter launches Fleets to all users

    WF- Enzo in Social Networks

    Twitter has announced the full roll-out of Fleets for all users on iOS and Android, and will have access to the function over the next couple of days. So basically ... [read more]